The Ride Of A Lifetime

A memoir by Bob Iger, the former CEO of the Walt Disney Company, this book provides an insider’s perspective on the inner workings of one of the world’s largest and most successful entertainment companies, and offers insights into Iger’s leadership style and approach to business.

The book is organized into three parts, with the first part covering Iger’s early career and his rise through the ranks of ABC and Disney. The second part focuses on Iger’s tenure as CEO, which began in 2005, and covers major events such as the acquisition of Pixar, the launch of Disney’s streaming service, and the opening of Disney’s Shanghai resort.

The third and final part of the book reflects on Iger’s legacy and the future of the entertainment industry. Iger shares his thoughts on the importance of innovation, creativity, and risk-taking, and provides insights into the challenges and opportunities facing the industry in the years ahead.

Throughout the book, Iger emphasizes the importance of storytelling and the power of the Disney brand to connect with audiences on an emotional level. He also stresses the importance of strong leadership and the need for companies to stay true to their core values and mission.

“Ride of a Lifetime” is a compelling and inspiring memoir that offers valuable insights into the world of business and leadership. Iger’s candid and engaging writing style, combined with his wealth of experience and accomplishments, make this book a must-read for anyone interested in the entertainment industry or in learning from a successful business leader.